View Single Post
Old 11th June 2019, 17:47   #1726  |  Link
soresu
Registered User
 
Join Date: May 2005
Location: Swansea, Wales, UK
Posts: 196
Quote:
Originally Posted by benwaggoner View Post
VP9 never had that kind of interest. AV1 is certainly showing much more competition in commercial encoders already than any vp* codec ever did.
I think the open development process has alot to do with that interest and competition, it helps to get the whole thing going during the standardisation part, and not after.
The fact that it doesn't belong to one singular company helps too I think (like AC3/AC4/DTS). For all the reach of Youtube, noone wants to suffer with their bottom line because Google decided to make a change in codecs.

I think even H264 and H265 would not have prevailed so well without a similar development process - albeit one more encumbered with patent jockeying and so forth.
soresu is offline   Reply With Quote