[iwod]

Originally Posted by foxyshadis

It just wasn't good enough. Much like VP8-based WebP, AVC was designed with 8-bit in mind, and despite the range extensions, it never really broke out of that niche; by the time anyone started seriously thinking about utilizing video tech for a new uber-format (as opposed to WebP and JPEG-XR, which I'd call solutions in search of a problem, despite my high hopes for hdp/jxr), HEVC and VP9 were on the scene, AV1 was around the corner, and VVC was in the works. HEIF would be another also-ran if it wasn't for Apple deciding that they finally need something between JPEG and RAW (and since they already have the hardware decoder, might as well make use of it).

Thanks, I nearly forgot about the whole Hi10P problem.